How Much Do Custom Enamel Pins Cost? (And Why It’s Never a Straight Answer)

Let’s clear something up: there’s no one-size-fits-all price tag when it comes to custom enamel pins. It’s kind of like ordering a pizza—it depends on the size, toppings, how many you’re getting, and whether you want it simple or extra fancy.

But don’t stress. We’re here to walk you through exactly what affects the price, so you can budget with confidence (and maybe even get a little excited about your project).

The Main Cost Factors

Here’s what actually goes into your pin pricing:

• Quantity Ordered – The more you order, the less you pay per pin. Ordering 50? Great for a small run. Ordering 1,000? That’s when bulk pricing really kicks in.

• Pin Size – Bigger pins use more materials. A bold 2-inch pin will cost more than a smaller 1-inch version.

• Enamel Type – Soft enamel is more affordable. Hard enamel takes extra finishing work, so it comes with a slightly higher price.

• Plating Finish – Standard finishes like gold or silver are often included. Specialty options like rainbow, antique brass, or matte black may add to the cost.

• Color Count – Most manufacturers include up to 4–6 colors. More than that? You’ll see a slight price increase. We allow up to 6 colors. 

• Backings – Rubber backs or butterfly clasps are included. Rubber backs come standard on our pins. Locking backs cost a bit more.

• Custom Shapes & Cutouts – Unique outlines or negative space (cutouts) require custom molds, which could add to the cost.

• Packaging – If you want your pins on branded cards, it’s a nice touch—but it does add to the total.

Sample Price Breakdown (Just So You Have a Ballpark)

Let’s say you’re ordering 100 soft enamel pins, 1.25 inches, 5 colors, with standard gold plating. You’re likely looking at around $3.00–$3.50 per pin, including mold fees, production, and simple packaging.

Ordering 500 or more? That price can drop under $1.50 each.

Need just 50? Expect a higher per-pin cost—closer to $4.00+—due to setup fees and minimum production costs. 100 pins is the sweet spot.

Extra Costs to Keep In Mind

• Rush Fees – Tight deadline? Expedited production comes with an extra charge.

• Shipping – Pins are small but heavy. Shipping fees can add up, so factor those in.

Want to Save? Here's How:

• Stick to a classic size (1.25–1.5 inches).

• Use 4–5 colors max.

• Choose standard plating.

• Avoid intricate cutouts unless they’re essential.

• Order in bulk to get the best price per pin.

Invest in Quality

While it might be tempting to cut corners, ultra-cheap pins often look and feel… well, cheap. Think thin metal, weak backs, or chipped enamel. A little extra investment goes a long way in creating something you’ll be proud to share or sell.

Ready for a Real Quote?

We’re happy to give you a detailed, transparent quote based on your actual design. No surprise fees. No games. Just honest pricing—and maybe a pinch of personality along the way. Start a project ->

Have more questions? Check out our custom pin page ->